Introducing Soléi Sea sandals

Today, I invite you to visit

Solei Sea is a new business that proves COVID-19 does not have to limit your ambitions. The sandal brand is the brainchild of four life-long friends whose jobs were sidelined by the Covid crisis. Kristina, Andrea, Jami, and Ali set their minds to create this new women’s owned business venture and nothing is holding them back!

The partners at Soléi Sea come from years of successful wholesale and retail experience with limited knowledge in shoemaking and manufacturing. They read our entire series cover-to-cover, starting with How Shoes are Made and How to Start Your Own Shoe Company and they contacted for help with their shoe design, development, and product sourcing.

Together, these women built their footwear product plan, marketing plan, and clarified their brand image. With their plans in hand, they consulted with our team to build their business. organized product development, production, and a quality control process to help Soléi Sea launch their footwear company. The Soléi Sea product line went from an idea to delivery in record time. Their first ocean container full of Solei’s left China en route to the USA after only 6 months!

You can learn more about this new women-owned company and their products by visiting

Do you want to start your own shoe business? Are you in need of help getting your ideas off the ground or have you encountered issues along the way that are holding you back? offers various services and has contacts in design, development, manufacturing, QC, importing, and marketing in both the USA and China. Click here to learn more about our consulting services or drop us a note at [email protected]. We would love to help you too!

Online Footwear Design Tutorial Invitation
Design & Production of Sustainable Shoes
Shopping cart